VR rides add tangible value to entertainment spots and touristic locations. Our ride around Amsterdam paid off 3 months after its launch because it matched the 3 core criteria of profitability. Let’s see what are they:
- A VR attraction should be an upsell to your existing LBE venue (entertainment center, view point, etc)
Your audience will not mind paying some extra fee if they’re already in the consuming mode.
- The plot of the VR ride should be connected with the place it’s located in.
Our rides always reflect the key features of the cities they are in. The historical and cultural context of the location is our inspiration, and the audience seems to love it.
- Creativity is a must.
Don’t miss out on all the creative possibilities VR provides. If you want your VR ride to be successful, make sure your audience experiences emotions they can never have in real life. Also, creativity ensures virality of your VR attraction: if your audience was amazed, they will more likely recommend it to their friends and family.
If you want to learn more about the process of VR rides development, you might find this interesting.